TOILET DUCK | EAU DE TOILET
Everyone knows the toilet cleaner category is dull as toilet water!
Scented this, 10x power, double action, triple action - the list goes on.
So it was clear a fresh approach was needed to launch our new campaign.
Fronted by SCJ’s mascot we created a parody perfume campaign that grabbed shoppers attention and truly separated Toilet Duck from the competition.
Above is the final KV (The Burgundy one) that ran through the line - plus some other visuals that we’re also in the running.
Below are a few ideas that play within perfume arena.
IN-STORE | PROMO | PRINT
Limited Edition crystal bottle
Pop-up perfume kiosk
FGWP
Scratch & Sniff sampling
Scented POS
3D display