HP SMARTHOME PRINTER | PROJECTION DISPLAY
Let’s face it, there’s nothing exciting about printers, they’re ugly, clunky and pretty dull. Step forward HP Tango — the worlds first printer that works through your phone, interfaces with your smart home devices and won’t look out of place sitting on your kitchen counter.
We created a projection mapped display to inspire consumers by demonstrating how they could integrate printing into their smart home lifestyle whilst shaking up the category.
Projection mapped retail experience
A series of creative visuals that supported the in-store roll out.
PROJECTION MAPPING | UX/UI | IN-STORE | EXPERIENTIAL
KV #1 | Print from the beach
KV #2 | From work
KV #3 | The kitchen
Interactive display
Window takeover
Smart lounge / Jungle hut
Jungle hut / Smart lounge
Coffee Shop / Smart Lounge
Smart lounge / Coffee shop
Animation still #3
Animation still #1
Animation still #2